Types of Life Insurance

What You Need to Know About Life Insurance



If you’re considering buying life insurance, generally speaking there are three types. Term insurance gives plain vanilla protection at a low cost. Whole life has a savings component. Return of premium is a hybrid of the two. Most experts generally recommend term life, with low premiums giving maximum coverage at a lower cost. (You can invest on your own the savings reaped by avoiding pricier options.) Here are some of the pros and cons of each type.



1.) Term Life Insurance




It’s inexpensive. A 45- year old male nonsmoker could pick up a million dollar, 30- year term policy for about $2,600 a year, whereas a whole life policy, also known as permanent insurance, could cost 2.5 to 4 times as much.


It’s easy to buy. Just figure out how much you need for how long, and shop for a good rate. Make sure the firm you pick is financially stable by choosing one rated A or better by a service like Standard & Poor’s or AM Best.


It covers a temporary need. Life insurance is meant to provide for dependents. So while you might buy a policy when your first child is born (and increase it as you have more kids), you may only need life insurance for, say, 30 years.




It expires. If at the term’s end you still need life insurance-maybe your company’s pension plan imploded, leaving your spouse ill equipped for life without you-you’re starting from scratch. The older you are, the tougher the term market: If you’re not in good health, you might not be eligible.


2.) Whole Life Insurance




It’s permanent. Provided that you pay your premiums year in and year out, whole life policies never expire. With a whole life policy, you know you’ll leave something behind for your heirs.


It’s forced savings. Whole life policies typically aren’t inexpensive since they build up a savings account (“cash value”) that grows tax-deferred and can be tapped in retirement. For poor savers, it can be a lifesaver. (But your death benefit is cut by the amount you withdraw.)





It’s expensive. Not everyone can afford the right coverage amount. If premiums would be a stretch, it’s better to get a term policy for the right face value. Another problem: People scrape together money for a few years, only to find they can no longer afford the premiums. If this happens in the early years, they won’t even breakeven in terms of what they get as a return of premium. Surrender values (also knows as the cash value of a policy) won’t equal premiums until the policy is 12 to 15 years old.


In our opinion you can probably do better saving for retirement on your own. Whole life policies generally have high costs. 4% to 5% is common and returns vary.


3.) Return of Premium





It’s a compromise. As with all insurance plans, with a return of premium policy, a death benefit is paid if you die. But if you live past, say, the 30-year term, you get your money back. So even if you outlive the policy, money is distributed. It’s more affordable than whole life. But a return-of-premium policy will cost about 50% more than comparable term life.





Don’t expect a return on the investment. If you outlive the initial term, you get back only what you paid in. If you cancel the policy, you get very little. On a 30-year policy, if you walk away after, say 10 years, you may get back only about 9% of cumulative premiums you paid in.



The cost and availability of life insurance depend on such factors as age, health and the type and amount of insurance purchased. Before implementing a strategy involving life insurance, it would be prudent to make sure that you are insurable by having the policy approved. As with most financial decisions, there are expenses associated with the purchase of life insurance. Policies commonly have mortality and expense charges. In addition, if a policy is surrendered prematurely, there may be surrender charges and income tax implications.


Sarah has been working at Southwest Investment Advisors since October of 2017.

Hers is the first friendly face you will encounter when visiting the office.

Sarah’s responsibilities include assisting clients with online access, processing account documents, scheduling meetings and assisting in all aspects of client services.

When she is not working here you may find Sarah on the shooting range serving as an assistant instructor and safety coach.

She has two children, son Zach is a graduate of the University of Arizona and daughter Paige who will graduate in 2019.


Kataya has been with Southwest Investment Advisors since January of 2017.

She assists Alix with portfolio construction, rebalancing, and trading.

Kataya also plans our company’s client appreciation events and assists with the company website.

In her free time Kataya enjoys spending time with her family and her dog, traveling to new places, and getting involved with local events.


Lacey has been with Southwest Investment Advisors since 2007 and has been the Operations Manager since 2012.

Her primary duties are assisting clients, assisting Advisors, processing paperwork, and working with our back office at LPL Financial.

When she’s not working she enjoys riding horses and spending time with her husband, Dustin, her two small children, and her dogs, Tebow and Ellie.

Lacey and her family really enjoy traveling, spending time outdoors, and watching her dad, Robert Wright, play the banjo.


Robert has been an Advisor since 2012 following in the footsteps of both his father and grandfather. He holds a Bachelor’s Degree in English Literature and graduated Summa cum Laude from BIOLA. After working several years in Social Services Robert has a distinct perspective when helping people create and manage their financial goals.

When Robert is not working, life is all about family. Along with his lovely wife, Robin, four beautiful children and their dog, he enjoys traveling in the family bus, which is always an adventure. He enjoys meditating, praying, journaling and plays the guitar daily to maintain his sanity!

Meet with Robert:

Licensing and Regulatory​:

Licenses: Series 7, Series 63, Series 31 held through LPL Financial and the Series 66 is held through LPL Financial and Southwest Investment Advisors


Rob is an original co-founder, has been in the industry since 1994. He has degrees in English and Liberal Studies as well as a Teaching Certificate from California State San Bernardino.

Before becoming a Financial Advisor, Rob was a member of the New Christy Minstrels and he continues to perform with his banjos and other stringed instruments in concert as a member of the Wildcat Jazz Band throughout North America and as a guest artist with local symphonies and at various music festivals. Rob and his wife, Linda have one daughter and two grandchildren.

Rob has since retired and no longer has duties at Southwest Investment Advisors, Inc.


Original co-founder, Bart has worked as an Investment Advisor since 1983.  He was with Dean Witter/Morgan Stanley for fifteen years, serving as Branch Manager during the final four years, before moving to Piper Jaffray as Branch Manager for an additional three-and-a-half years before co-founding Southwest Investment Advisors.

In 2008, Bart become one of the first 200 professionals obtaining the industry’s newest designation, the Certified Wealth Strategist® designation, and administered by Cannon Financial Institute.

In May, 2010 Bart was selected for the distinction of Outstanding Advisor of the Year by Registered Rep Magazine, one of 10 financial advisors selected by the editors for 2010. From hundreds of nominees, the winning advisors have demonstrated both business success and leadership in serving as guides to other financial advisors and as active participants in community activities.

He is active in his church and served as President of the Board for Gospel Rescue Mission of Tucson from 2007 – 2010 and 2015 – 2018.  Bart also has served on the Board of Adjustments for the town of Oro Valley from 2002 – 2008.  Bart and his wife Marcella have three grown children and several grandchildren. Together they enjoy wine tasting, scuba diving, and travel.

Bart has since retired and has no responsibilities at Southwest Investment Advisors, Inc.


Rick is in charge of the managerial duties at Southwest Investment Advisors.  As a Financial Advisor, he meets with new and existing clients and helps with problem solving.

He has a Bachelors of Science in Business and Marketing from Purdue University and an MBA from the University of Phoenix. His past 20 years of business experience includes roles of Controller, CFO, and President of consumer goods companies with double digit growth for over a decade.  He and his wife own a local jewelry boutique, Trinity Diamonds.

Outside of the office, Rick enjoys keeping up with the latest in tech news, scuba diving, hiking, playing the electric bass guitar (well, trying to), and keeping the dogs happy with long walks.

Meet with Rick:


Alix’s primary roles in the team are portfolio management and client contact. She focuses on building and maintaining client relationships and reviewing and constructing portfolios that reflect clients’ individual goals.

Alix holds a BS in Business Administration from Pepperdine University, where she studied both in Malibu, California and Florence, Italy. She started with Southwest Investments in 2009 on the operational side of the business and has built her way to the sales side.

In 2014 Alix obtained one of the industry’s newest designations, the Certified Wealth Strategist® designation, administered by Cannon Financial Institute.

When she’s not in the office, Alix enjoys traveling and exercising with her husband Phil, singing at the Vineyard Christian Community, and meeting up for tea or a cold brew. She has a wonderful family and close group of friends and is excited to be a part of the team here at Southwest Investment Advisors.

Meet with Alix: